TweetMany small businesses are on the Web these days, which means, out of necessity, that online marketing must be part of the small business owner’s strategy. Though certainly no small business owners should be under the illusion that simply throwing up a Website is sufficient to launch their business on the Web, few may have fully considered what [...]
Archive for April, 2011
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Pros and Cons of Multitasking
April 27th, 2011 
admin TweetIT individuals who have a desire to earn higher position in business are always willing to take on as many jobs as possible. It’s now quite common for almost anyone who works on a computer to have multiple windows open at the same time. Multitasking is a fairly common skill most freelancers have, or at [...]
Sticky Slogans: Is Yours One of Them?
April 27th, 2011 admin TweetYour slogan should stick in the minds of those that hear it or see it, but that isn’t always the case. After all, how do you create a slogan that has the components that make it memorable and sticky? … Read Full Post
Do You Have What it Takes to be the First CRM Idol?
April 26th, 2011 admin TweetSmall companies trying to make a name for themselves in the CRM/Social CRM space are making efforts to get connect and collaborate with key players like investors, influencers, technology/strategic partners and media connections. But they are often thwarted in that effort by ineffective (or no) PR efforts, or by being drowned out by the incredible [...]
Will the Early Stage Innovation Program Make a Difference?
April 26th, 2011 admin TweetThe Small Business Administration (SBA) recently announced the start of the Early Stage Innovation Fund, a program that will provide $200 million per year in equity funding “over the next five years,” to “early-stage companies [that] face difficult challenges accessing capital, particularly those without the necessary assets or cash flow for traditional bank funding.” Ray [...]
Small Business News: Social Media Mainstream
April 26th, 2011 admin TweetSocial media, especially in small business circles, is showing its age. It isn’t so shiny and new any more. Instead social media has become part of the landscape and is now being embedded into everything from sales to marketing and more. Small businesses who haven’t yet, will be getting on board. Are you leading the [...]
Is Your Mobile Device Good For Business, But Bad For The Family?
April 26th, 2011 admin TweetSixty percent (60%) of small business owners admit that they spend more time holding their mobile devices than the hand of their significant others. If that doesn’t tell us something about the pervasiveness of mobile communications, and our priorities, I’m not sure what does. That finding comes to us from the Staples 5th Annual Small [...]
How To Stay In Love With Freelancing When Things Get Tough
April 25th, 2011 admin TweetFull time freelancing requires a commitment equal to marriage. One doesn’t make a leap of faith for an affair; they do it for a marriage. I bet in the beginning, you felt all warm and fuzzy when you started freelancing. After all, you didn’t have to answer to anyone, could work your own hours and [...]
Bridging the Gap: Difference between Print and Web Design
April 25th, 2011 admin TweetIt’s becoming more and more common for modern-day graphic designers to take on more than one role. In the area of design, many have to be familiar with both print design and web design, which doesn’t sound like a hard task. However, don’t be fooled into thinking they are essentially the same thing; the truth [...]
Online Branding – One of the Biggest Mistakes I See
April 25th, 2011 admin TweetI do a lot of writing on branding from branding basics to the more advanced things like creating a brand persona. I am often surprised how many times people … Read Full Post
